Briggs Equipment "Plant a Tree" Campaign
Ad Planning and Buying
Trade Ad Design
Ad Design for Digital Media
Website Banners
Campaign Branding Design
about this project
Briggs Equipment UK came to us with a clear idea of what they wanted to do. The issue was "How do they pitch the message to their marketplace?"
Their message was simple; "Build your Carbon Strategy with Briggs!"
If you choose Briggs as your equipment provider... they will plant a tree for every truck that you buy.
This was just the start.
In conjunction with Briggs promoting the message throughout their business and drawing on their internal PR resources; we produced the press and online advertising campaign and used this as a leverage to gain more PR coverage.
A truly collaborative approach.
